Culture and Business/French Studies (Bachelor) (formerly Cultural Studies/French)

The University of Cuneo’s Bachelor of Arts in Culture and Business/French Studies is a unique program that combines the study of French language and culture with the practical applications of business and commerce. This interdisciplinary program prepares students to work in a variety of fields, including international business, marketing, and tourism, while also developing a deep understanding of French culture and society.

Course Objectives:

  • Develop a high level of proficiency in French language and communication skills
  • Understand the cultural context of French-speaking countries and their role in global business and commerce
  • Analyze the relationships between culture, business, and society
  • Apply theoretical knowledge to real-world business scenarios
  • Develop critical thinking, problem-solving, and teamwork skills

Program Structure:

The Bachelor of Arts in Culture and Business/French Studies is a 3-year program that consists of 180 ECTS credits. The program is divided into two main parts:

  1. Core courses: French language and culture, business and commerce, and interdisciplinary modules (30 ECTS)
  2. Elective courses: Students can choose from a range of elective courses in French language, culture, business, and related fields (60 ECTS)
  3. Final project: Students will complete a final project that demonstrates their knowledge and skills in applying theoretical concepts to real-world business scenarios (30 ECTS)

Career Opportunities:

Graduates of the Culture and Business/French Studies program will have a wide range of career opportunities in fields such as:

  • International business and marketing
  • Tourism and hospitality
  • Translation and interpretation
  • Diplomacy and international relations
  • Education and research

Faculty:
Our faculty members are experienced scholars and professionals in the fields of French language, culture, and business. They are dedicated to providing students with personalized attention and guidance throughout their academic journey.